The Natural is a strong, sturdy woman who is casual by nature, and typically unconcerned with fashion. She is the hardworking gal who is dependable, loyal and supportive. Most people are comfortable around her, because she is comfortable with herself.  I like to relate this Image Identity (Img.ID) to the Daisy, which has a rustic and simple with no need for perfection. Like the Daisy, the Natural’s features, frame and personality are strong, blunt and maybe even a bit rough, and so should her image be.

If you are a Natural, here is my caution for the week:

By definition, “Natural” calls for very little alterations from the origional. Change is uncomfortable, and comfort is the Natural’s highest priority. Typically, Naturals do not like to dress up or shop.

  • Be careful not to repeat your outfits too often, and do not let your clothing wear out or become “un-kept.”


  • Be aware of the level of formality of the events you attend and be sure to dress accordingly in order to show respect to those hosting/attending.


Catrina Welch is an image- and life-coach whose message is not as much “what not to wear” as it is, “Know Who You Are,” which is the title of her book of guidelines for your personal image identity. Catrina has also written a Bible study to help women overcome their image issues. It is titled Supreme MakeOver: a Rich and Refreshing Devotional Experience. Her other books include Footprints Through the Sand: a Consolidation of Life-altering stories about Loving and Loosing a Trisomy-18 Baby and Confident Beauty: Reflecting the One Who Made You with the Images in Your Mirror and Your Soul, which will be available soon.

If you are interested in getting these books or having Catrina come speak at your event, you can contact her at or on facebook.